Role: Community Analyst
Start date: ASAP
What we’re looking for:
Waste is looking for a bright, inquisitive individual to join the Strategy team as a Community Analyst & Insight Hunter. Your days will be spent immersed in gaming communities, listening, learning & hunting for trends & insights that will fuel new ideas and more effective content.
Many of our clients have built huge global communities, and we help them keep those communities engaged, excited and loyal. That’s where you come in – keeping us all up to date with the weekly conversation, talking points, memes, ideas and grumbles.
You’ll also help monitor the performance of our content across the social & web – using social analytics & sentiment analysis to pick up on what’s working, what needs a little tweak, and what has totally flopped!
We’re a fast-paced agency made up of small teams empowered to crack on – so you’ll need to be able to hit the ground running and own your work & deadlines. We’ll offer expert guidance, on the job training and access to APG courses & similar, but this is not a role (or agency) laden with endless processes or hand-holding.
Ideally, your experience and skill set will include:
Min.2 years in a community / social marketing role
Social analytics (from channels & tools)
Strong grasp of numbers, social & digital data
Excellent written & spoken communication skills
Spotting consumer trends & insights
Turning lots of data into clear & inspirational reports
Passion for gaming (ideally mobile gaming)
Passion for social media & marketing
Nose for trends & channels off the beaten track (not just Instagram, YouTube & Reddit!)
Your duties will include:
Playing our client’s mobile games every day
Weekly community reports (presented internally & delivered to client)
Monthly & quarterly content reports
Social & consumer trend reports & inspiration
Ad-hoc research sprints for pitches & internal projects
Analytics & recommendations for Waste’s owned channels
In return, you’ll get:
To work with the world’s biggest gaming brands
A fast-paced, exciting and ever-growing agency full of likeable geeks
The opportunity to develop your own skills in a fun, supportive environment
The chance to level up quickly without bureaucracy
Opportunities for the training & tools you need to do great work
Involvement in an ever-changing array of pitches & new projects
Massages, fruit and Friday beers!
Waste is an independent digital creative agency founded in 2006 on the principle of cutting out unnecessary agency fluff in favour of urgency, expertise and a no-fuss attitude. We call this approach ‘Maximum Digital. Minimum Nonsense.’
With offices in London and Los Angeles, we employ 60+ specialists covering Strategy, Creative, Social & Web Content, Advertising, Digital Experiential, DOOH, UX and SEO.
Our client list includes Supercell, the mobile gaming giant, for whom we deliver player acquisition and retention built around community listening and high-speed, high-quality content creation. Other entertainment clients are Nintendo, Sega, Warner Brothers, Turnerand Ubisoft.
We also provide digital leadership for energy giant Centrica, covering British Gas, Hive, Dynoand Direct Energy. Other clients include dating app Badoo, lottery giant Camelotand media brand family Oath. We recently won digital strategy & creative contracts with intu– the largest shopping centre brand in the UK, and Grosvenor, the largest casino brand in the UK.
Our approach has seen us win more than 50 awards, including: Awwwards, BIMAs, FWA, CIM, Pixels, Lovies, W3 and Webbys. We’re renowned for brewing our own craft beer, the Waste Pale Ale (WPA), a firm favourite with clients and partners. We also support the UK based gaming charity, SpecialEffect.